The Indicatively Intelligent Cross-Promotion Plan
November 22nd, 2005
Mark the Beginning of the XMG Revolution
Main Goal: Successfully expose XMG to prospective and current customers by cross-promoting and advertising our services. As we are a network of many sites and services, I find that cross-promotion will be en extremely detrimental tool in which will benefit our growth and clients.
Advantages: Execution of this plan would promote the XMG Networks as a whole, which would attract and make our services available to a greater audience. Therefore we could deviate our services into a more complete solution rather than promoting individual aspects of our company which will only result in singular success for us and our clients.
The Main outline of the plan is to passively add backend tie-ins to our services such as a network bar on the top of every page of every network site. That way, a current or prospective member can view the myriad of services we offer that could better suit their individual needs.
Key steps to attain this objective:
- Addition of Network bar which would make navigating throughout our network of sites convenient (look up!).
- Adding addition feature options on Paid Hosting signup which will allow customers to select separate XMG Network services they would like to have in addition to their web hosting.
- Implement a staff design that will allow personally assigned staff to a client’s account that can provide the client’s requested service.
- Implement the “Complete Website Solution Plan” (you’ll just have to wait and see
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These are just a few steps we’ve taken to cross-promote and expose our services to a wider audience, as well as benefit our current clients.
As you see these changes implemented, we always appreciate feedback on them. After all, we can only brainstorm and try to get in the minds of prospective customers to figure out exactly what their needs are, thus client feedback is an extremely useful tool for us.
The XMG Revolution starts now.
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November 24th, 2005 at 8:59 am
All of this new stuff sounds like a good idea. I’m really happy with your current hosting. I’ve had many hosting accounts in the past which were slow, and had too many restrictions. What I have now with you guys is just great, I love it.
Keep up the great work.